000 11315cpcaa2201693 a 4500
001 mm 78012534
003 DLC
005 20260227111621.0
007 cr |||||||||||
008 790410|||||||||||| eng
010 _amm 78012534
_bms 67000588
_zsu 78012534
040 _aDLC
_cDLC
_dDLC
_edacs
072 7 _aR
_2lcmd
100 1 _aBernays, Edward L.,
_d1891-1995.
245 0 0 _aEdward L. Bernays papers,
_f1777-1994
_g(bulk 1920-1990).
300 _a227,000
_fitems.
300 _a860
_fcontainers plus
_a54
_foversize.
300 _a160.2
_flinear feet.
506 0 _aOpen to research.
520 8 _aCorrespondence, publicity material, and scrapbooks, together with memoranda, research notes, speeches, articles, drafts of books, lists, surveys, reports, printed matter, photographs, and other material documenting Bernays's career as a pioneer in the field of public relations and the development of that profession and its influence on American society. Bernays represented leading figures and organizations in the arts, finance, health, industry, philanthropy, and world and national politics. Much of the collection was used as the basis for Bernays's memoir, Biography of an Idea (1965).
520 8 _aTopics include the celebration of the fiftieth anniversary of Edison's invention of the electric light (1929); the stock market crash of 1929 and the Depression; President Herbert Hoover's Emergency Committee for Employment and Committee on the Cost of Medical Care; New York City mayoral election of 1940; economic conditions, government agencies, international politics, and loan campaigns during World War II; postwar corporate and theater industry development in New York City; Jawaharlal Nehru's efforts to regain American goodwill following India's neutrality during the Korean War; and the Vietnamese conflict. Includes material on Bernays's public relations work for the automobile, bread, brewing, magazine publishing, pharmaceutical, and radio broadcasting industries. Also includes material on his interest in environmental affairs, the Edward L. Bernays Foundation, and such social issues as crime, cigarette smoking, and aging.
520 8 _aFamily papers (1831-1993) include correspondence between Bernays and his wife, Doris Fleischman Bernays; a draft of her book, A Wife Is Many Women (1955); and letters and other papers of or relating to Bernays's uncle, Sigmund Freud, and other members of the Freud and Bernays families.
520 8 _aClients include Allied Chemical & Dye Corporation, American Nurses' Association, American Psychological Association, American Tobacco Company, Ballets russes, Bank of America, Book Publishers Research Institute, Brotherhood of Railroad Trainmen, Cartier (Firm), Columbia Broadcasting System, Committee for America Self-Contained, Committee on Foreign Affairs, Exposition internationale des arts décoratifs et industriels modernes (Paris, France, 1925), General Motors Corporation, Jacques Seligmann & Co., Light's Golden Jubilee (1929), Mack Trucks, Inc., Mayor's Committee for the Commemoration of the Golden Anniversary of the City of New York, Philco Radio and Television Corp., Procter & Gamble Company, United Brewers Industrial Foundation, United Fruit Company, United States Information Agency, United States Sugar Beet Association, and Ward Baking Company.
520 8 _aCorrespondents include Paul Bern, Sam Black, Frances Payne Bingham Bolton, Lucius M. Boomer, Daniel J. Boorstin, Homer E. Capehart, Jacques Cartier, Willoughby S. Chesley, Myron M. Cowen, George Creel, E. A. Filene, Sigmund Freud, James Watson Gerard, Norman Bel Geddes, Amadeo Peter Giannini, Eric Frederick Goldman, George W. Hill, Herbert Hoover, Hubert H. Humphrey, Lyndon B. Johnson, Otto Hermann Kahn, Marc Klaw, Alfred A. Knopf, Gypsy Rose Lee, Ivy L. Lee, Erich Leinsdorf, Sinclair Lewis, Clare Boothe Luce, Henry Robinson Luce, William McChesney Martin, Joseph V. McKee, H. L. Mencken, David Page, William S. Paley, Vijaya Lakshmi Pandit, George H. Phelps, A. N. Spanel, Arthur B. Spingarn, Lawrence E. Spivak, Albert Payson Terhune, Robert F. Wagner, Henry Agard Wallace, William B. Ward, and Edmund S. Whitman.
544 _3Most photographs
_etransferred to
_aLibrary of Congress Prints and Photographs Division.
544 _3Sound recordings
_etransferred to
_aLibrary of Congress Motion Picture, Broadcasting and Recorded Sound Division.
545 0 _aPublic relations consultant. Died 1995.
546 _aCollection material in English.
555 8 _aFinding aid available in the Library of Congress Manuscript Reading Room and on Internet.
600 1 0 _aBern, Paul,
_d1889-1932
_vCorrespondence.
600 1 0 _aBernays, Doris Fleischman,
_d1891-
_vCorrespondence.
600 1 0 _aBlack, Sam,
_d1915-
_vCorrespondence.
600 1 0 _aBolton, Frances Payne Bingham,
_d1885-1977
_vCorrespondence.
600 1 0 _aBoomer, Lucius M.
_q(Lucius Messenger),
_d1878-1947
_vCorrespondence.
600 1 0 _aBoorstin, Daniel J.
_q(Daniel Joseph),
_d1914-2004
_vCorrespondence.
600 1 0 _aCapehart, Homer E.
_q(Homer Earl),
_d1897-1979
_vCorrespondence.
600 1 0 _aCartier, Jacques,
_dd. 1941
_vCorrespondence.
600 1 0 _aChesley, Willoughby S.
_vCorrespondence.
600 1 0 _aCowen, Myron M.
_q(Myron Melvin),
_d1898-1965
_vCorrespondence.
600 1 0 _aCreel, George,
_d1876-1953
_vCorrespondence.
600 1 0 _aEdison, Thomas A.
_q(Thomas Alva),
_d1847-1931
_xAnniversaries, etc.
600 1 0 _aFilene, E. A.
_q(Edward Albert),
_d1860-1937
_vCorrespondence.
600 1 0 _aFreud, Sigmund,
_d1856-1939
_vCorrespondence.
600 1 0 _aGeddes, Norman Bel,
_d1893-1958
_vCorrespondence.
600 1 0 _aGerard, James Watson,
_d1867-
_vCorrespondence.
600 1 0 _aGiannini, Amadeo Peter,
_d1870-1949
_vCorrespondence.
600 1 0 _aGoldman, Eric Frederick,
_d1915-1989
_vCorrespondence.
600 1 0 _aHill, George W.
_q(George Washington),
_d1884-1946
_vCorrespondence.
600 1 0 _aHoover, Herbert,
_d1874-1964.
600 1 0 _aHoover, Herbert,
_d1874-1964
_vCorrespondence.
600 1 0 _aHumphrey, Hubert H.
_q(Hubert Horatio),
_d1911-1978
_vCorrespondence.
600 1 0 _aJohnson, Lyndon B.
_q(Lyndon Baines),
_d1908-1973
_vCorrespondence.
600 1 0 _aKahn, Otto Hermann,
_d1867-1934
_vCorrespondence.
600 1 0 _aKlaw, Marc,
_d1858-1936
_vCorrespondence.
600 1 0 _aKnopf, Alfred A.,
_d1892-1984
_vCorrespondence.
600 1 0 _aLee, Gypsy Rose,
_d1914-1970
_vCorrespondence.
600 1 0 _aLee, Ivy L.
_q(Ivy Ledbetter),
_d1877-1934
_vCorrespondence.
600 1 0 _aLeinsdorf, Erich,
_d1912-1993
_vCorrespondence.
600 1 0 _aLewis, Sinclair,
_d1885-1951
_vCorrespondence.
600 1 0 _aLuce, Clare Boothe,
_d1903-1987
_vCorrespondence.
600 1 0 _aLuce, Henry Robinson,
_d1898-1967
_vCorrespondence.
600 1 0 _aMartin, William McChesney
_vCorrespondence.
600 1 0 _aMcKee, Joseph V.,
_dd. 1956
_vCorrespondence.
600 1 0 _aMencken, H. L.
_q(Henry Louis),
_d1880-1956
_vCorrespondence.
600 1 0 _aNehru, Jawaharlal,
_d1889-1964.
600 1 0 _aPage, David,
_d1892-1989
_vCorrespondence.
600 1 0 _aPaley, William S.
_q(William Samuel),
_d1901-
_vCorrespondence.
600 1 0 _aPandit, Vijaya Lakshmi,
_d1900-1990
_vCorrespondence.
600 1 0 _aPhelps, George H.
_q(George Harrison),
_d1883-1945
_vCorrespondence.
600 1 0 _aSpanel, A. N.
_q(Abram Nathaniel),
_d1901-1985
_vCorrespondence.
600 1 0 _aSpingarn, Arthur B.
_q(Arthur Barnett),
_d1878-1971
_vCorrespondence.
600 1 0 _aSpivak, Lawrence E.
_q(Lawrence Edmund),
_d1900-1994
_vCorrespondence.
600 1 0 _aTerhune, Albert Payson,
_d1872-1942
_vCorrespondence.
600 1 0 _aWagner, Robert F.
_q(Robert Ferdinand),
_d1910-
_vCorrespondence.
600 1 0 _aWallace, Henry A.
_q(Henry Agard),
_d1888-1965
_vCorrespondence.
600 1 0 _aWard, William B.
_q(William Breining),
_d1884-1929
_vCorrespondence.
600 1 0 _aWhitman, Edmund S.
_vCorrespondence.
600 3 0 _aBernays family.
600 3 0 _aFreud family.
610 1 0 _aNew York (N.Y.).
_bMayor's Committee for the Commemoration of the Golden Anniversary of the City of New York.
610 1 0 _aUnited States.
_bPresident's Emergency Committee for Employment.
610 2 0 _aAllied Chemical & Dye Corporation.
610 2 0 _aAmerican Nurses' Association.
610 2 0 _aAmerican Psychological Association.
610 2 0 _aAmerican Tobacco Company.
610 2 0 _aBallets russes.
610 2 0 _aBank of America.
610 2 0 _aBook Publishers Research Institute.
610 2 0 _aBrotherhood of Railroad Trainmen.
610 2 0 _aCartier (Firm)
610 2 0 _aColumbia Broadcasting System, inc.
610 2 0 _aCommittee for America Self-Contained.
610 2 0 _aCommittee on the Cost of Medical Care.
610 2 0 _aEdward L. Bernays Foundation.
610 2 0 _aGeneral Motors Corporation.
610 2 0 _aJacques Seligmann & Co.
610 2 0 _aMack Trucks, inc.
610 2 0 _aPhilco Radio and Television Corp.
610 2 0 _aUnited Brewers Industrial Foundation.
610 2 0 _aUnited Fruit Company.
610 2 0 _aUnited States Information Agency.
610 2 0 _aUnited States Sugar Beet Association.
610 2 0 _aWard Baking Company.
611 2 0 _aExposition internationale des arts décoratifs et industriels modernes
_d(1925 :
_cParis, France)
611 2 0 _aLight's Golden Jubilee
_d(1929)
650 0 _aAdvertising.
650 0 _aAdministrative agencies
_zUnited States.
650 0 _aAging.
650 0 _aCigarettes.
650 0 _aCrime.
650 0 _aDepressions
_y1929.
650 0 _aElectric lighting
_xAnniversaries, etc.
650 0 _aKorean War, 1950-1953
_xDiplomatic history.
650 0 _aLoans.
650 0 _aMayors
_zNew York (State)
_zNew York
_xElection
_y1940.
650 0 _aArts
_xPublic relations.
650 0 _aAutomobile industry and trade
_xPublic relations.
650 0 _aBread industry
_xPublic relations.
650 0 _aBrewing industry
_xPublic relations.
650 0 _aCharities
_xPublic relations.
650 0 _aFinancial institutions
_xPublic relations.
650 0 _aHealth facilities
_xPublic relations.
650 0 _aHuman ecology.
650 0 _aRadio broadcasting
_xPublic relations.
650 0 _aPublic relations.
650 0 _aPublic relations
_vPeriodicals.
650 0 _aPublic relations
_xPharmaceutical industry.
650 0 _aPublic relations and politics.
650 0 _aSmoking.
650 0 _aStock Market Crash, 1929.
650 0 _aTheater
_zNew York (State)
_zNew York.
650 0 _aVietnam War, 1961-1975.
650 0 _aWorld politics
_y1933-1945.
650 0 _aWorld War, 1939-1945
_xEconomic aspects.
651 0 _aIndia
_xForeign relations
_zUnited States.
651 0 _aNew York (N.Y.)
_xEconomic conditions.
651 0 _aUnited States
_xForeign relations
_zIndia.
656 7 _aPublic relations consultants.
_2itoamc
700 1 2 _aBernays, Doris Fleischman,
_d1891-
_tWife is many women.
_f1955.
700 1 2 _aBernays, Edward L.,
_d1891-1995.
_tBiography of an idea.
_f1965.
856 4 _3Finding aid
_uhttp://hdl.loc.gov/loc.mss/eadmss.ms003016
999 _c39741
_d39741