Consuming Atmospheres  Designing, Experiencing, and Researching Atmospheres in Consumption Spaces 

 -  Taylor & Francis  2024 
 - 1 online resource 
<br/><br/> Free-to-read 
<br/><br/> consuming atmospheres, marketing, marketing research, consumer experience, consumer culture 
<br/><br/><br/>All rights reserved 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>9781003288510 9781003288510 9781032264929 9781032264943 
<br/><br/><label>Standard No.: </label>10.4324/ 9781003288510  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Behavioural economics<br/>Business and Management<br/>Market research<br/>Sales and marketing
<br/><br/><label>Subjects--Index Terms: </label>consuming atmospheres, marketing, marketing research, consumer experience, consumer culture