Principles and practice of marketing in India
[by] C. B. Mamoria and R. L. Joshi.
- [2d ed., rev. and enl.]
- Allahabad, Kitab Mahal, 1968.
- xviii, 788 p. illus. 23 cm.
Bibliographical footnotes.
sa 68013606
Marketing--India. Produce trade--India. Retail trade--India.