TY  - GEN
AU  - Loewy,Raymond
TI  - Raymond Loewy papers,
KW  - Lovelace, Joseph
KW  - Sheridan, James J.,
KW  - Snaith, William,
KW  - Abraham & Straus
KW  - Coca-Cola Company
KW  - Exxon Corporation
KW  - Greyhound Corporation
KW  - Higbee Co
KW  - John Wanamaker (Firm)
KW  - Liggett & Myers Tobacco Company
KW  - Lord & Taylor
KW  - Martin Marietta Corporation
KW  - Nabisco, Inc
KW  - Pennsylvania Railroad
KW  - Sibley, Lindsay and Curr Company
KW  - Skylab Program
KW  - Studebaker Corporation
KW  - United States
KW  - Forest Service
KW  - National Aeronautics and Space Administration
KW  - United States Postal Service
KW  - Woodward & Lothrop
KW  - Architecture
KW  - Brand name products
KW  - Industrial design
KW  - Exhibitions
KW  - Great Britain
KW  - France
KW  - Soviet Union
KW  - Industrial design coordination
KW  - Marketing
KW  - Packaging
KW  - Industrial designers
KW  - itoamc
N1  - Open to research
N2  - Correspondence; administrative, client, and project files; and financial and legal papers relating to Loewy's work as an industrial designer.  The collection documents the growth of his company from a small firm to a complex system of international corporations and subsidiaries concerned with architecture, corporate image coordination, exhibitions, marketing, packaging, product design, and other aspects of industrial design.  Includes correspondence, speeches, and writings of the Loewy firms' chief executives Joseph Lovelace, James J. Sheridan, William Snaith, and Loewy himself.  Prominent clients include Abraham & Straus, Coca-Cola Company, Exxon Corporation, Greyhound Corporation, Higbee Co., John Wanamaker (firm), Liggett & Myers Tobacco Company, Lord & Taylor, Martin Marietta Corporation, Nabisco, Inc., National Aeronautics and Space Administration (Skylab project), Pennsylvania Railroad, Sibley, Lindsay and Curr Company, Studebaker Corporation, U.S. Forest Service, United States Postal Service, and Woodward & Lothrop.  Includes files on designs for many other companies and products in the United States, France, Great Britain, Soviet Union, and elsewhere
UR  - http://hdl.loc.gov/loc.mss/eadmss.ms003009
UR  - http://hdl.loc.gov/loc.mss/eadmss.ms003009.3
ER  -