TY - GEN AU - Bernays,Edward L. AU - Bernays,Doris Fleischman AU - Bernays,Edward L. TI - Edward L. Bernays papers, KW - Bern, Paul, KW - Bernays, Doris Fleischman, KW - Black, Sam, KW - Bolton, Frances Payne Bingham, KW - Boomer, Lucius M. KW - Boorstin, Daniel J. KW - Capehart, Homer E. KW - Cartier, Jacques, KW - Chesley, Willoughby S. KW - Cowen, Myron M. KW - Creel, George, KW - Edison, Thomas A. KW - Filene, E. A. KW - Freud, Sigmund, KW - Geddes, Norman Bel, KW - Gerard, James Watson, KW - Giannini, Amadeo Peter, KW - Goldman, Eric Frederick, KW - Hill, George W. KW - Hoover, Herbert, KW - Humphrey, Hubert H. KW - Johnson, Lyndon B. KW - Kahn, Otto Hermann, KW - Klaw, Marc, KW - Knopf, Alfred A., KW - Lee, Gypsy Rose, KW - Lee, Ivy L. KW - Leinsdorf, Erich, KW - Lewis, Sinclair, KW - Luce, Clare Boothe, KW - Luce, Henry Robinson, KW - Martin, William McChesney KW - McKee, Joseph V., KW - Mencken, H. L. KW - Nehru, Jawaharlal, KW - Page, David, KW - Paley, William S. KW - Pandit, Vijaya Lakshmi, KW - Phelps, George H. KW - Spanel, A. N. KW - Spingarn, Arthur B. KW - Spivak, Lawrence E. KW - Terhune, Albert Payson, KW - Wagner, Robert F. KW - Wallace, Henry A. KW - Ward, William B. KW - Whitman, Edmund S. KW - Bernays family. KW - Freud family. KW - New York (N.Y.) KW - Mayor's Committee for the Commemoration of the Golden Anniversary of the City of New York KW - United States KW - President's Emergency Committee for Employment KW - Allied Chemical & Dye Corporation KW - American Nurses' Association KW - American Psychological Association KW - American Tobacco Company KW - Ballets russes KW - Bank of America KW - Book Publishers Research Institute KW - Brotherhood of Railroad Trainmen KW - Cartier (Firm) KW - Columbia Broadcasting System, inc KW - Committee for America Self-Contained KW - Committee on the Cost of Medical Care KW - Edward L. Bernays Foundation KW - General Motors Corporation KW - Jacques Seligmann & Co KW - Mack Trucks, inc KW - Philco Radio and Television Corp KW - United Brewers Industrial Foundation KW - United Fruit Company KW - United States Information Agency KW - United States Sugar Beet Association KW - Ward Baking Company KW - Exposition internationale des arts décoratifs et industriels modernes KW - (1925 KW - Paris, France) KW - Light's Golden Jubilee KW - (1929) KW - Advertising KW - Administrative agencies KW - Aging KW - Cigarettes KW - Crime KW - Depressions KW - 1929 KW - Electric lighting KW - Anniversaries, etc KW - Korean War, 1950-1953 KW - Diplomatic history KW - Loans KW - Mayors KW - New York (State) KW - New York KW - Election KW - 1940 KW - Arts KW - Public relations KW - Automobile industry and trade KW - Bread industry KW - Brewing industry KW - Charities KW - Financial institutions KW - Health facilities KW - Human ecology KW - Radio broadcasting KW - Periodicals KW - Pharmaceutical industry KW - Public relations and politics KW - Smoking KW - Stock Market Crash, 1929 KW - Theater KW - Vietnam War, 1961-1975 KW - World politics KW - 1933-1945 KW - World War, 1939-1945 KW - Economic aspects KW - India KW - Foreign relations KW - Economic conditions KW - Public relations consultants KW - itoamc N1 - Open to research N2 - Correspondence, publicity material, and scrapbooks, together with memoranda, research notes, speeches, articles, drafts of books, lists, surveys, reports, printed matter, photographs, and other material documenting Bernays's career as a pioneer in the field of public relations and the development of that profession and its influence on American society. Bernays represented leading figures and organizations in the arts, finance, health, industry, philanthropy, and world and national politics. Much of the collection was used as the basis for Bernays's memoir, Biography of an Idea (1965); Topics include the celebration of the fiftieth anniversary of Edison's invention of the electric light (1929); the stock market crash of 1929 and the Depression; President Herbert Hoover's Emergency Committee for Employment and Committee on the Cost of Medical Care; New York City mayoral election of 1940; economic conditions, government agencies, international politics, and loan campaigns during World War II; postwar corporate and theater industry development in New York City; Jawaharlal Nehru's efforts to regain American goodwill following India's neutrality during the Korean War; and the Vietnamese conflict. Includes material on Bernays's public relations work for the automobile, bread, brewing, magazine publishing, pharmaceutical, and radio broadcasting industries. Also includes material on his interest in environmental affairs, the Edward L. Bernays Foundation, and such social issues as crime, cigarette smoking, and aging; Family papers (1831-1993) include correspondence between Bernays and his wife, Doris Fleischman Bernays; a draft of her book, A Wife Is Many Women (1955); and letters and other papers of or relating to Bernays's uncle, Sigmund Freud, and other members of the Freud and Bernays families; Clients include Allied Chemical & Dye Corporation, American Nurses' Association, American Psychological Association, American Tobacco Company, Ballets russes, Bank of America, Book Publishers Research Institute, Brotherhood of Railroad Trainmen, Cartier (Firm), Columbia Broadcasting System, Committee for America Self-Contained, Committee on Foreign Affairs, Exposition internationale des arts décoratifs et industriels modernes (Paris, France, 1925), General Motors Corporation, Jacques Seligmann & Co., Light's Golden Jubilee (1929), Mack Trucks, Inc., Mayor's Committee for the Commemoration of the Golden Anniversary of the City of New York, Philco Radio and Television Corp., Procter & Gamble Company, United Brewers Industrial Foundation, United Fruit Company, United States Information Agency, United States Sugar Beet Association, and Ward Baking Company; Correspondents include Paul Bern, Sam Black, Frances Payne Bingham Bolton, Lucius M. Boomer, Daniel J. Boorstin, Homer E. Capehart, Jacques Cartier, Willoughby S. Chesley, Myron M. Cowen, George Creel, E. A. Filene, Sigmund Freud, James Watson Gerard, Norman Bel Geddes, Amadeo Peter Giannini, Eric Frederick Goldman, George W. Hill, Herbert Hoover, Hubert H. Humphrey, Lyndon B. Johnson, Otto Hermann Kahn, Marc Klaw, Alfred A. Knopf, Gypsy Rose Lee, Ivy L. Lee, Erich Leinsdorf, Sinclair Lewis, Clare Boothe Luce, Henry Robinson Luce, William McChesney Martin, Joseph V. McKee, H. L. Mencken, David Page, William S. Paley, Vijaya Lakshmi Pandit, George H. Phelps, A. N. Spanel, Arthur B. Spingarn, Lawrence E. Spivak, Albert Payson Terhune, Robert F. Wagner, Henry Agard Wallace, William B. Ward, and Edmund S. Whitman UR - http://hdl.loc.gov/loc.mss/eadmss.ms003016 ER -